Project Overview
Helios Land Consultancy Ltd is a trusted partner in securing land rights for utilities and major infrastructure projects. To reflect the company’s expertise, professionalism, and industry leadership, this branding and web design project will establish's a strong, modern, and authoritative brand presence both online and offline.
Project Goals
- Developed a brand identity for a professional and cohesive design that communicates Helios’ authority in land consultancy.
- Design and developemnt of a modern website design and intuitive, informative, and visually engaging website that highlights Helios’ services and expertise.
- Develop online awareness of the Helios brand through social media targeted campaign promoting Helios as the authority in Land Consultancy.
Website design and development approach
A refined and modern logo incorporating clean, professional typography with an icon that represents land, infrastructure, and precision. Sophisticated and natural colour scheme, such as deep blues and earthy greens, to reflect trust, stability, and Helios’ connection to land and infrastructure,
with a professional yet approachable typeface that enhances readability across all digital and print media.
Branding approach
A refined and modern logo incorporating clean, professional typography with an icon that represents land, infrastructure, and precision. Sophisticated and natural colour scheme, such as deep blues and earthy greens, to reflect trust, stability, and Helios’ connection to land and infrastructure,
with a professional yet approachable typeface that enhances readability across all digital and print media.
Brand messaging and tone
A succinct and impactful tagline that encapsulates Helios’ expertise, such as "Navigating Land Rights for Infrastructure Success."
The tone of voice is clear, authoritative, and professional with a focus on industry expertise and reliability.
Social media designs
Promotional Linked In campaign to generate awareness of Helios and
Outcome
This branding and web design project ensures that Helios Land Consultancy presents a strong, professional, and engaging brand that effectively communicates its expertise in securing land rights for nationally significant infrastructure projects.